Content writing based on your audience & business objectives

If you want to inspire, educate, delight & entertain your potential customers, I can help you attract (and thereby help) more clients by writing strategic, audience-focused blog content that will be an asset for your business for years to come.

Some of the subjects I am knowledgeable & curious about include but are not limited to:

  • Parenting

  • Health

  • Baking

  • Spirituality

This process starts with an analysis of a) where you’re at with your communications (e.g., do you already have a blog set up?) b) who is your audience, and what are they interested in.

I write posts that attract, entertain, teach & delight your audience so that your business grows.

Once we establish how we can help your particular audience, we start working with an organized editorial calendar.

The blog posts come with a social media graphic so you have the best possible chance to AMPLIFY your content!

Extremely top notch professional writer, with exceptional customer service!! I was impressed and thankful from the first interaction. Then totally blown away when receiving the end result! I cannot say thank you enough and look forward to finding a way to keep working together.
— Stacie Overman, Angelic Medium & Teacher
Andrea is a fantastic content writer. Not only does she produce extremely high-quality, well-researched, engaging content, she takes the time to understand the target audience. She also understands that different headlines can generate higher click-through rates and crafts multiple compelling headlines to split-test. Additionally, she knows how to incorporate links to sources in a smooth and natural way within the articles to back up the content and build credibility. I’ve worked with a lot of writers, and Andrea is definitely in the top tier. I can’t wait to work with her more in the future, and if you’re looking for fantastic content, written quickly, I highly recommend Andrea – you won’t be disappointed – in fact, I’m sure you’ll be thrilled with her results.
— Drew Harrison, Digital Marketer


client: allison braun, smell the damn roses

My client from Smell the Damn Roses, was seeking help with web traffic to promote a festival promoting creativity & mental health. To attract attention for her project, I created a blog post and some social medial graphics for her by compiling the answers to a compelling question we asked local experts in her area, making sure to showcase them for exposure. 

Andrea knows what she is doing and walked me through the process. She made a lovely blog post for my site.”
— Allison Braun, Smell the Damn Roses


by Andrea Schmidt

client: the university of waterloo alumni

I was honoured to be invited to guest blog for the University of Waterloo Alumni website.